Business Description

For sale is a 7.5-year-old eCommerce store that specializes in a unique brand of sporting goods accessories. Founded by two sports enthusiasts and engineers, the store features products designed by the owners and recently introduced a premium product line in 2023. The business, with a strong reputation in its niche, boasts an average monthly revenue of $8,000 and a 50% net profit margin. Inventory worth $50,000 is included in the sale, stored at a 3PL fulfillment center. The store's success is primarily driven by direct traffic from loyal customers and organic search engine rankings. Despite minimal marketing efforts, the brand enjoys recognition within the niche, evident from its #1 Google rankings, including branded and non-branded search terms yielding a total of 920 monthly searches. With order fulfillment managed by a 3PL company, the owners only dedicate 4-5 hours per week to the business. Their decision to sell is influenced by growing family responsibilities, new job commitments,