Business Description

This established toy business specializes in unique summer toys and operates primarily through Fulfillment by Amazon (FBA). With a loyal customer base and streamlined operations requiring only 7 hours per week, it presents an attractive investment opportunity. The owner is looking to sell the business to focus on other ventures but is willing to provide strong post-purchase support and mentorship. The business has achieved revenue of $1.05 million in 2023 with a profit of $150k, driven largely by organic traffic. Growth opportunities include reviving inactive products, optimizing PPC campaigns, leveraging social media, and expanding the brand through exclusive deals and product offers. There is also potential for affiliate and influencer marketing, as well as marketplace expansion into platforms like Walmart and Shopify. Potential buyers include solo entrepreneurs seeking a low-staff, high-revenue opportunity, existing e-commerce companies looking for strategic acquisitions, marketing professionals interested in enhancing brand visibility, businesses with warehousing capabilities aiming to increase efficiency, as well as competitors in the